“ORO OROOOO OROOO!”
“DIAMANTI UN EURO!”
Red boxes, black aprons, one goal: an unforgettable interaction.
The third year in Alchimia started with Ruudt Peters’ workshop, who challenged the students with an intriguing task: observe and interview the jewellery sellers on the streets of Florence, come up with 22 sellable pieces and go sell them on the street!
They spent two days designing and reproducing their pieces, with some very interesting outcomes! The products that could be offered were various:
Melissa created amulets against the bad eye
Francesco tried to convince smokers with “lighter-holder” pins, being lighters a most volatile item.
Sana’s smile-devices got a laugh even from the most serious ones
Elena’s spoon-rings were perfect for ice cream lovers
The most vain could have Lili make their portrait in wire and wear it as a brooch.
Maria made it possible to buy gold for a few euros.
Carla offered chalkboard name tags as an alternative to wired name chains.
Daria questioned if an everyday object such as the filter of the Italian coffee pot could be worn on the body.
Amani sold the biggest and at the same time cheapest diamonds one can possibly find.
Federica camouflaged throughout the streets with band-aid covered rings.
The responses to this enterprise were various some good, some bad but the positive ones definitely outweighed the failures.
After some hours of running around and chasing people on the streets the students understood that not only the making process is important, but also how you approach a potential client.
The result was a great learning experience and lots of fun!